Andrei Jikh is a video content creator fascinated with all things finance. It came after he had to take his finances seriously because his parents acquired large debts when he was a child. After saving $200K two years ago, he mustered up the courage to quit his day job and start producing personal finance videos. 

Creating videos centered around trading options, cryptocurrency investments, and ways to capitalize off Bitcoin, Andrei earned 300K subscribers in one year. 

In 2019, after working 12 hours a day, five days a week, Andrei made the equivalent of $4 an hour. By the end of 2020, he made $1.7M from YouTube as a video content creator. Today, he now has 1.7M subscribers and a Patreon account where subscribers pay $4 or $8 a month.

#YouTuber @andreijikh saved $200K to launch his personal finance video channel. Last year, he earned $1.7M. #contententrepreneur #creatoreconomy #stan Share on X

Why we’re a Stan: We think it’s great Andrei shares his very relatable personal family struggle with debt and used it to find a content tilt that resonates with a large audience. Creating content around a subject in which you’re well-versed can help in your content entrepreneur journey.

About the author

Shameyka McCalman is a wordsmith whose work often centers around fashion, art, and other creatives of color. She earned her communications degree from the University of Massachusetts Boston and enjoys sifting through clothes in local vintage shops, frequenting nearby plays, and gazing at exhibitions on view in museums.