Companies invest significant resources in externally-facing cybersecurity measures. With the focus on securing network perimeters, preventing malicious cyberattacks is the top priority for many companies’ data security initiatives. Other extra layers of protection,...

Conversational assistants such as Alexa, Google Assistant, Siri, and Cortana have come a long way since Siri first appeared in 2011. Most of the time, these assistants recognize spoken words correctly, and they can reliably answer simple everyday questions about...

DRM means different things to different people. In popular perception, DRM is often associated with controlling access to proprietary content--for instance, preventing music or video file-sharing. To be clear, this article is not about content protection technologies...

The Outcome At the Fort Smith National Park, Black and Evans decided to use the codes to deliver an informational video. Because of restrictions placed on the NPS regarding the use of social media—for instance, they’re not allowed to have Facebook pages or Twitter...

Name With the Face: Kristen MeinzerJob Title: Senior ProducerOrganization: PanoplyURL: panoply.fmJob FunctionKristen Meinzer, senior producer with podcast network Panoply, which helps companies produce and monetize podcasts, draws heavily on both...

Name With The Face: Marie-Madeleine SalmonJob Title: Head of Information CenterOrganization: Publiciswww.publicis.com/corporate/enJob Function: Marie-Madeleine Salmon is transforming the classical information center at Publicis in Paris into a more modern...

With the internet becoming exponentially more crowded every year, advertisers are looking to make immediate and concise connections with users. Audiences are no longer willing to read lengthy advertisements or scan through boring product descriptions to learn about a...

Best Practices for Both Sides of the Privacy DivideExperts agree that consumers and businesses could do a good deal more to make web privacy more workable for both parties. They offered these tips, first for consumers:Sterling thinks Google's Eric Schmidt was onto...

Consumers aren’t the only ones concerned about fake news these days. The folks who actually report the news are admitting this issue is increasingly troublesome, too. Consider the findings of a poll conducted by Cision, published in its 2017 Global Social...

Company: Hearst Magazines Hearst Magazines, a unit of Hearst Corp., is a U.S.-based publisher of monthly magazines. With 20 U.S. titles and more than 300 international editions, Hearst is known for popular titles such as O, The Oprah Magazine, Esquire, and Popular...

Dear Readers,For nearly 2 decades, the EContent 100 list of companies that matter most in the digital content industry has been a guidepost for people in the industry. Looking for a new CMS? Maybe a platform to help you create a mobile app? Turn to the EContent 100 to...

Advertisers know more about their consumers than ever before—thanks in no small part to digital ads. Prior to digital publishing, the only way advertisers had of evaluating and analyzing information consumption was through research—such as readership...

Managing the Analytics Now let’s turn the table around and examine how a web CMS package can improve your web analytics effort.To do that, we should first review some recent trends and changes in web analytics technology. In the early days of the web, nearly all...

John Q. Employee gets to work in the morning. He turns on his computer and starts browsing for information. He hits CNN.com, Yahoo!, and the Web sites of trade publications that he regularly reads. Then he checks his email, searches Business Wire for the latest news...