YouTube’s Legal Issues Grow
Copyright lawsuits have become commonplace for YouTube. People post videos without the right to do so, leaving YouTube to clean up the mess before the video-sharing site finds itself embroiled in yet another, much larger, legal mess. Some, like Brian Banner, a...
With Great Power Comes Great Responsibility (on Social Media)
I find myself volunteering a lot lately. For many years, I walked dogs and cleaned litter boxes at shelters. Last year, I tutored a few kids at a school focused on getting middle school boys from communities where the schools are struggling into private high schools....
An Interview with Kevin Indig, SEO Consultant, Searchmetrics
Name With the Face: Kevin IndigJob Title: SEO ConsultantOrganization: SearchmetricsURL: searchmetrics.comJob FunctionSearchmetrics is an enterprise SEO and content marketing firm, and Kevin Indig's role as an SEO consultant is to help clients...
When Is It Time for a Translation Management System?
For global organizations, aiming to connect with international audiences, it's critical to communicate with them in their native language, making translation services a necessary expense. However, translating content isn't as simple as swapping words from one language...
Building a Sustainable Streaming Media Model
Consumers Crave More ChoiceA recent survey of more than 15,000 Consumer Reports subscribers found that 81% of those who have used a streaming video service in the last month used Netflix, according to a July 26, 2012, PCMag.com article ("Netflix Most Popular, Not Most...
Meet the 18th Annual EContent 100 Winners
Analytics. Chatbots. Machine learning. AI is here, and it’s changing everything from how we search for content to how we monitor content performance. Meanwhile, an increasingly global market for content has creators thinking about how to translate and localize...
Adlucent Report Reveals Younger Generations See Personalization as a Requirement
Adlucent, an integrated digital marketing and analytics agency, released the results of its recent consumer survey, “Personalize-To-Play: The Next Generations’ Digital Marketing Sentiment Report.” Adlucent’s survey of 900 U.S. consumers aged...
Gladly Introduces In-App Chat, JetBlue Among First to Launch New Customer Service Contact Channel
Gladly, the company making customer service radically personal, today announced a new capability that allows companies to offer live chat from within their branded mobile applications. With this feature, consumers can now chat with customer support teams right from...
Sameer Shariff, Founder & CEO of Impelsys discusses Leveraging Technology to Push Frontiers of Academic Publishing
Leveraging Technology to Push Frontiers of Academic PublishingAcademic publishing is now facing new kinds of challenges leading to shrinking revenues, like crowd knowledge sourcing which brought about free access to information and technologies have started putting up...
Sunil Thomas, Co-founder and CEO of CleverTap Explains How to Retain More Users and Grow Your Revenue
Retain Your Users for LifeFor brands of all sizes, retaining more mobile app users is of paramount importance. It’s the lifeblood of your business and a critical factor in your ability to sustain growth. But in today’s mobile-driven world, it’s...
Creative From the Start: How Wiley Creates More Dynamic and Innovative Content
In 1807, Charles Wiley opened a print shop, which became the publisher John Wiley & Sons. Now known simply as Wiley, it’s branching out. “We still use the term publisher,” says Brian Morrison, Wiley’s creative director of corporate...
How to Spot Influencer Fraud: Five Red Flags
Influencer marketing can seem like the wild west—a society without law and order filled cavalier personalities and epic standoffs between brand and influencer. The negative headlines surrounding influencer marketing, which range from fake followers and...
CMS Implementation—Project Management
I don't think anyone would argue with the proposition that implementing a content management system, or even an intranet re-launch, needs to be managed as a project. Some businesses have well-established project management methodologies, such as consultants and...
The Evolution of Knowledge Management: This Time It’s Personal
Get a GripDesktop search tools offer one way to contend with PKM, but they don't provide a way to get to information that you might need another time or to pick and choose the material you want to save. Other tools such as Net Snippets provide a way to save...
Name With The Face: Peter Pawlowski, Software Engineer and Lead Linguist, Vivisimo, Inc.
Name With The Face: Peter PawlowskiJob Title: Software Engineer and Lead LinguistOrganization: Vivisimo, Inc.www.vivisimo.comJob Function: Vivisimo provides clustering technology used to enhance search results. "Our product, Vivisimo Velocity, organizes results of a...
David Gang, CEO & Co-founder of Perfect Sense Digital on Delivering the Experiences You Want and Your Customers Expect
As customer behavior continues to shift from passive to active engagement with brands - due to digital transformation - the technology companies use to distribute content has to be flexible and efficient. Companies no longer have the luxury of waiting 6-12 months for...
Sameer Shariff, Founder & CEO of Impelsys on Unlocking the True Potential of Technology
The goal of technology is to make our everyday tasks easier and faster. We have witnessed how various technologies have transformed the publishing and education industry in past two decades. We have seen emergence of numerous products and services that have added to...
Georgios Papadopoulos, Founder and CEO of Atypon, Discusses What Publishers Want Most from their Publishing Platform.
Atypon is the largest technology company in the scholarly and professional publishing industry, and our online publishing platform, Literatum, is the most widely used.Literatum has been in continuous development for over 20 years. That’s given us time to...
Gal Oron, Zoomin CEO and Joe Gelb, Zoomin President & Head of Business Development Discuss Leveraging Your Product Content to Ensure Success
Zoomin helps organizations deliver content on-demand, across all customer touchpoints, quickly, easily and precisely. Zoomin’s next generation publishing platform enables your customers to instantly zoom into the precise content they need, when and where they...
Georgios Papadopoulos, CEO and Founder of Atypon Discusses Putting Publishers In Control
Atypon develops software essential to the business of online publishing. Literatum, our publishing platform, is home to more than 10,000 journals, 20 million articles, 150,000 eBooks, and 1,800 websites for over 1,400 societies and publishers.Much more than a...
