For five years, Twitch case study, BrickinNick built three times a week for his Twitch followers. The memorable construction material? LEGO bricks. Livestreams featuring the construction of iconic images from Super Mario and Marvel to viewer requests have helped the Toronto-based creator’s account grow to 17.1K followers. Nick also has taken on hosting duties for his show Battle of the Bricks, a timed competition where contestants face off and construct elaborate Lego figures. 

Twitcher @BrickinNick expanded his #Lego-building channel to include Battle of the Bricks, a timed competition. #Stan #contententrepreneur Click To Tweet

Using the Twitch calculator from Influencer Marketing Hub, we found this Twitch case study (BrickinNick) estimated media value is $7,074. Other twitchers like BrickinNick earn most of their money from ads.

Why we’re a Stan:  Nick creates appointment viewing by consistently producing timely content. The addition of his competition show is a great idea for user-generated content that grows his audience too.

About the author

Shameyka McCalman is a wordsmith whose work often centers around fashion, art, and other creatives of color. She earned her communications degree from the University of Massachusetts Boston and enjoys sifting through clothes in local vintage shops, frequenting nearby plays, and gazing at exhibitions on view in museums.