Content Creator News for Content Entrepreneurs

Short-Form Content May Be Eating Your Future

Are creators serious about what short-form content is doing to their audiences?

Go for Paid Subscribers

At CEX, Simon Owens, a newsletter creator who has a successful subscription model and interviewed hundreds of media entrepreneurs who do, too, shared five things to do when launching a subscription-based revenue stream.

Nonfiction Author Joe Pulizzi Has Used 3 Publishing Models: Traditional, Self, and Hybrid

Publishing, Revenue

Author Joe Pulizzi has done traditional publishing, self-publishing, and hybrid publishing. He shares the pros and cons of each.

Josh Spector Goes From the Academy of Motion Picture Arts and Sciences to Content Entrepreneur

Content Entrepreneur

Josh Spector, who led the social team during the Ellen selfie era at the Academy Awards, runs a newsletter-based content business, attracting subscribers and clients.

How Surprising Your Audience Can Drive Engagement and Boost Growth [Examples]

Audience Building

Surprises can boost audience engagement and growth. Learn from viral content like Nikocado Avocado’s reveal and Cleveland Hot Dogs’ clever social media stunt.

Entrepreneur Kicks Sneakerheads Into Profitable Newsletter Business

Content Entrepreneur

LeQwane Lynch launched a daily newsletter for sneakerheads. The subscriber base was so envied by a sports media company that they bought his content business.

Building an Online Community Around Your Work

Audience Building

Bonnie Paulson’s presentation at the Content Entrepreneur Expo (CEX) provided a helpful framework for building an online community for your content business.

3 Proven Strategies for a Successful Book Launch for Content Creators

Publishing, Revenue

Entrepreneur and author Joe Pulizzi shares a few mistakes he’s made and his best advice for a successful book launch.

Entrepreneur Graham Stephan Turns Coffee Into Content Success

Content Entrepreneur

Entrepreneur Graham Stephan says people should save money by making coffee at home. His frequent tip led to his podcast title.

You’re Not a Professional Content Creator

Business Operations

Don’t view yourself as a professional content creator. Think of yourself as a media company founder, says CEX presenter Holiday Kinard.

Jay Melone Combines Consulting and Digital Content Products With Profit Ladder

Content Entrepreneur

Entrepreneur Jay Melone combines consulting and content products – and helps his audience do the same – to grow and scale successful service businesses.

5 Simple Fixes To Create Content Accessible for All of Your Audiences

Audience Building

Make your content accessible with these easy-to-implement powerful tips to ensure all of your audience can consume your website, emails, and multimedia.

Go for the stable partner

Audience Building, Business Operations

Email marketing doesn’t get the attention it deserves. Robbie Fitzwater, founder of MKT Rhythm, compares it to the person who parents want their child to date in high school – stable, reliable, and smart. But their child favors the more daring, sexy option. It’s...

Bovine Podiatrist Nate Ranallo Expands Into Content Business as Nate the Hoof Guy

Content Entrepreneur

Nate Ranallo is a bovine podiatrist who added content entrepreneur to his resume four years ago. His trimming of cow hooves has garnered the attention of millions.

Build Trust, Not Hype: How to Create a Non-Sleazy Affiliate Program Revenue Stream for Your Content Business

Revenue

Learn how to craft a transparent, trust-based affiliate program that resonates with your audience and boosts your content business income without the sleaze.

5 Things To Do for Consulting Revenue

Revenue

At Content Entrepreneur Expo, Jenny Magic, co-author of Change Fatigue: Flip Teams From Burnout to Buy-In and change consultant, shared how to cultivate consulting services in your content business.

Best Upselling Strategies for Content Entrepreneurs

Revenue

Your customers have already purchased a content product. Upselling strategies let you provide them more value and grow your revenue. Here’s how to do it.