Haute LeMode started with a New Year’s goal set by Luke Meagher when he was a senior in high school. As he earned a degree from the Fashion Institute of Technology, he became more discerning about fashion. Then, the fashionista shadowed the industry’s most talented at Zac Posen, Management + Artists, and other companies.
In the following years, Luke transitioned into creating fashion review content for YouTube (643K), accumulating millions of views monthly on his buzzed-about channel. Luke frequently critiques celebrities’ clothing choices, Vogue’s 7 Days, 7 Looks video segments, current trends, and dives deep into fashion houses.
His tagline – Fun, Sassy, Bitchy, Analytical – gives viewers a taste of what to expect from his content. The YouTuber explains the phrase to Teen Vogue: “I think, I’ve always had my voice in that I’ve always been a little bitchy bitch that’s made snarky comments my entire life about people and things I don’t like.
“I’ve always said really awful, inappropriate things out loud and waited for people’s reactions, so I felt like I just had to find and cultivate that online, but also in terms of fashion.”Luke Meagher's high school goal of creating a @YouTube channel led him to become a successful #ContentEntrepreneur with #HauteLeMode. #Stan #CreatorEconomy Click To Tweet
Why we’re a Stan: Luke set a goal as a teen to create a YouTube channel. His industry knowledge and opinions expanded into a successful content business through blogging, YouTube videos, and Instagram.