When Offerpop was founded in 2009, the company says, the name was apt. The goal of digital marketing was to engage consumers through promotions, sweepstakes, and special offers. Since then, technology has fueled a more...
Read MoreGoogle has acknowledged that “fake news” is a persistent and challenging problem in the tech industry–one that has the potential to impact society at large. Because Google wants to present itself as a trusted...
Read MoreWolters Kluwer Health, a global provider of information for healthcare professionals and students, announced the launch of its new Brand Probability File, which simplifies data analysis for brand vs. generic decisions. It is...
Read MoreMaestro CMS, a provider of content and communication management delivered as a Web service, has announced that it intends to provide businesses with an end-to-end solution for content and communication management and Web...
Read MoreDocumentum, a provider of enterprise content management (ECM) software, has announced that the U.S. Environmental Protection Agency (EPA) has selected the Documentum ECM platform as the standard for records management and...
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