Influencer and singer Taylor Holder nurtured his audience to 20M on TikTok. Among his advice? Use fresh content to keep fans engaged. “If you’re dropping a new YouTube video every Monday at 2 p.m., you can get that core fan base. They will all come back Monday at 2 p.m.” (Entrepreneur)
Tilt Take: Set expectations with your audience, then make sure to meet them.