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Joe Pulizzi’s The Tilt is a weekly Friday newsletter about meaning, ownership, freedom, AI, and building something real on your terms.
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Buying & Selling…But What About Marketing?
Every April, when the Buying & Selling eContent event gets underway in sunny Arizona, I wonder yet again about the nearly invisible role marketing plays in the econtent industry. Because of our mystery-profession status, what marketers do for an organization is...
Thomson Derwent LitAlert Now Available on STN
Thomson Derwent, a business of the Thomson Corporation, has announced that LitAlert--a database of value-added U.S. litigation affecting intellectual property -- is now available on STN International (STN file name LITALERT). LitAlert records are created by the...
AT&T and Accenture Sign $500 Million Agreement
AT&T and Accenture have announced a five-year, $500 million agreement designed to transform AT&T's residential credit and accounts receivable management functions to support AT&T's growth plans into the local services market and provide the company with new...