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Publishing Platform Seduction: Are Substack, Medium, and Revue Worth It?
What’s the news? Growth is ahead for publishing platforms. Substack is raising another $65 million round of capital. The investment would put the company value at $650 million. And earlier this year, Twitter entered the newsletter platform business with its...
D&D Dice Goblin Rolls Big Win for His Content Creator Empire
Ryan Brainard told his fans it’s “all bananas” when he quit his full-time job in June 2020 to become a professional YouTuber and content creator. That career twist wasn’t in his mind a couple of years ago when he debuted his YouTube channel, Rybonator – a place for...
The 3 C’s at the Core of Content Strategy
Strategy is defined by Merriam-Webster as "a careful plan or method for achieving a particular goal usually over a long period of time." That's easy enough to understand: You need a goal, and you need a plan to get there. When it comes to a content strategy, the goal...