There’s really no escaping it. No matter how innovative your use of the latest tools and technologies in digital marketing may be, no matter how closely you follow industry trends and implement solutions that reflect the...
Read MoreContent management, especially popularized as Web content management, is nearing its tenth anniversary. More and more CMS vendors are converging on a basic set of features that characterize a content management system. So I...
Read MoreIngram Publisher Services LLC, an operating unit of Ingram Content Group, has acquired Book Network Int’l Limited; an international physical and digital book distributor, based in the UK. NBNi’s...
Read MoreReal Story Group Founder Tony Byrne explores journey orchestration and decisioning for omnichannel content platforms in this clip from his presentation at Digital Experience 2019.Watch Tony Byrne’s complete Digital...
Read MoreAttracting an AudienceWhile strong promotion is always important for the success of an original series, creating a communications strategy can present fresh challenges for brands new to episodic content. “[HBO]...
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