The digital environment we live in lends itself to the proliferation of data; most of the time, that’s a very good thing. Digital marketers can evaluate, better than ever before, how their marketing efforts are resonating...
Read More“A taxonomy does not require technology at all,” notes Daniel Rasmus, vice president and research leader at Giga Information Group. “A taxonomy is simply a way of classifying things.”Still, there is a...
Read More“Content drives the digital experience,” says Peggy Chen, CMO of SDL. With digital experience at the heart of your relationship with customers, it’s more important to make sure your web content management...
Read MoreRetale, a technology company that develops mobile-first shopping experiences, announced the results of a commissioned study examining chatbot adoption and experiences among millennials. For the study, chatbots were defined to...
Read MoreGoogle’s Arts & Culture app came out a few years ago. So why are you suddenly hearing so much about it now? Because Google introduced a selfie feature. Surprise, surprise: everyone suddenly discovered a newfound...
Read More
