Twitter web traffic dropped almost 8% in March compared to March 2022. Visitors to the site have been dropping the past three months, year over year. (That’s contrary to Elon Musk’s claims.) (Vox)
Tilt Take: Twitter isn’t on life support, but competition increases. Read this interesting take in The Guardian on the new and the old vying for audiences. (And keep monitoring your Twitter analytics so you can adjust quickly.)
