Grey Goose vodka created an NFT with the image of the martini-shaped Swarovski crystal-dotted handbag it commissioned. The NFT also serves as a Fashion Week New York event ticket. (AdAge; h/t ForEveryCreator)
Tilt Take: Don’t limit your NFT functions to digital art. Think about the possibilities you could offer NFT holders. (We’re fans of the Never-Ending Ticket function.)