Kevin Parry’s video of him turning himself into objects (banana, snow, balloons, etc.) got 73M views on Twitter, TikTok, and Instagram. He didn’t make a dime. (Buzzfeed News; h/t Simon Owens)
Tilt Take:
We’ll let Kevin take this one: “Tell your teenage child that going ‘viral’ is useless. I’m successful in this industry because I can bring a decade’s worth of experience to the table.” (Our only change in his comment? Change “teenage child” to “everybody.”)
