Video creator Hank Green says the TikTok Creator Fund is limiting creator revenue as more people join the fund. That’s because the fund is finite – $200M a year for U.S.-based creators. That means creators can see their views rise but not see their revenue increase proportionally. (tubefilter)
Tilt Take: Creator funds can be a helpful assist, but your business goal should be developing a long-term revenue plan independent of platforms.
