Instagram is testing a sticker that operates like a swipe-up link. The difference? Viewers tap instead of swipe. Also, the feature is available to users who don’t have the 10K follower threshold required for swipes. (The Verge)



Tilt Take:

We’re most excited to see an option to include a link in an Instagram Story that doesn’t require a big audience for the creator. Creators with smaller audiences deserve that too.