Starting around the 15 minute mark, this video with host Ahava Leibtag and guest Michael Barber details what you need to do to make sure your emails get to your audiences inbox. (Aha Media Group)



Tilt Take: Michael explains some really complicated tech terms (SPF, DKIM, DMRAC and BIMI, oh my!) with easy to understand breakdowns and graphics. Email deliverability is critical after working so hard to build that subscriber list.