Creators on Snapchat will benefit from the full platform rollout for ad revenue-sharing. You need at least 50K followers and 25M monthly Snap views. Oh, and you must post at least 10 Stories a month. (Tech Crunch)
Tilt Take: Of course, revenue is a good thing. We were more interested to learn the pilot program led users to spend more than double the time (year over year) viewing Snaps from that initial creator group. That’s an amazing incentive for platforms to share revenue with creators.
