Kris Sugatan’s five-step video ad strategy generated 7.2M views, 4K comments, and a ton of sales for her client: Use the collage format. Fulfill your audience’s curiosity. Make it relatable, not aspirational. Sound truthful. Activate the senses. (AdWorld)
Tilt Take: Though the advice is designed to sell products, it’s helpful for attracting audiences for your content too.
