Over 122 Instagram influencers, including a handful of ex-Love Islanders stars, continue violating the UK’s social media marketing rules. So, the Advertising Standards Authority is naming names and conducting a campaign to let others know of their transgressions. (The Guardian)
Tilt Take: The UK, similar to the US, requires creators to denote paid posts, often using the hashtag #ad. Not only is it the law, but transparency is also critical to building trust with your followers.
