When Substack launched, it bucked the “ad-peddling model that dominates the internet and hijacks our minds” as paying too high a price for free. But maintaining a subscriber model is hard, and advertising demand is up. Is it time to change or at least add an ad component to Substack? (Simon Owens)



Tilt Take: Simon’s on the right track. Creators with paid subscriber models might want to consider how to incorporate ad revenue to sustain and grow their businesses.