Bored, one creator opted to play with TikTok, adding almost 56K followers in six weeks. How? Among the tips: He picked a topic in which he had meaningful competitive information (non-fiction books) that related to a subject people already follow. (Nate Eliason; h/t For The Interested)
Tilt Take: Nate found a sweet spot – books on TikTok – and married it with his unique perspective (non-fiction books) to create a content tilt.
