Mariah Carey has issued a Snapchat Spotlight challenge, appropriately enough called #AllIWantForChristmas. Hit record and show her what you want for the holiday. The top Snap wins $50K, with second place taking home $30K, and third getting $20K. Entries open through Dec. 27. (Elite Daily)
Tilt Take: In traditional contests, that’s an abrupt turnaround time, but it makes sense for the quick-moving Snapchat. Another reminder that it’s important to tailor your content to the platform and its audience.
