Linktree’s creator survey determines expertise level based on the total number of followers. Experts (4M creators) have over 100K followers. Pros – 10K to 100K followers – total 41M. Semi-Pro total – 1K to 10K followers – total 139M. Recreational with 1K or fewer followers total 23M. (Linktree)
Tilt Take: Follower counts seem like an unhelpful (i.e., silly) way to determine a creator’s expertise.
