Instagram sponsored the 2021 Met Gala. Invitees included lots of online influencers but not a lot of Instagram influencers, according to BuzzFeed writers. It seems invitees came from the video realm, not the “people who built their platform into a fashion and shopping destination.” (BuzzFeed News)
Tilt Take: Having a big audience on a platform doesn’t mean that channel will reward you. Don’t expect them to give you a hand (or an invite to a cool event).
