Instagram is testing its paid subscriber feature with 10 creators in the U.S. Subscribers will get a special badge and access to the creator’s exclusive live videos and Stories. Price points range from 99 cents to $99.99 a month. (Tech Crunch; h/t Matt Navarra)



Tilt Take: Testing with 10 is a teeny, tiny sample size, yet Instagram is getting big headlines. It seems like a lot of hype for not a lot of opportunities for creators now.