YouTube’s top U.S. creator MrBeast attracted 142M views in eight days of his video recreation of the Korean psychology thriller Squid Game, which was Netflix’s biggest series launch with 142M viewers. (Tech Crunch)
Tilt Take: Think about how to use the popularity of relevant mainstream successful content and mention, adapt, or transform it in your own content. You don’t have to take it to the extremes like MrBeast.