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Joe Pulizzi’s The Tilt is a weekly Friday newsletter about meaning, ownership, freedom, AI, and building something real on your terms.

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The Truth About Keywords

In today’s SEO, the place of keywords within Google’s algorithm has changed. This change, however, is directional, maintaining the relevancy of keywords. The notion that we can simply place keywords in our HTML to rise in Google’s ranking is so 90s....

The Digital Campfire: Identifying Engaging Stories to Create Authentic Connections

With summer here, it’s the perfect time for a campfire—conjuring up childhood memories of sitting around the warm glow, roasting marshmallows, and, of course, telling stories. Today, stories have gone far beyond the campsite. They are at the core of...

Knova Releases Hosted Content Management Solution: immPowered

Knova, Inc., a developer of content management software, has announced its newest release, immPowered. Knova's latest offering provides Web site management software as a low-cost service instead of buying, installing, and maintaining software. Knova's installed CMS...