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Joe Pulizzi’s The Tilt is a weekly Friday newsletter about meaning, ownership, freedom, AI, and building something real on your terms.
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Architecture of Ethical AI Applications
Computer applications are increasingly coming with an “AI inside” label. Machine learning is at the heart of software that businesses and governments are relying on to make a wide range of decisions. But AI systems are not infallible. Sometimes, errors can...
Publishers Polled Worry About Ebook Quality
Thanks to ever-improving technology, ebooks can be produced relatively quickly and economically compared to their traditional print cousins. But with the temptation to capitalize on speed and low cost, it's easy for publishers to cut corners on quality, especially...
Personalization, Customer Experience, and AI
According to “2019 Trends in Personalization,” a report by Evergage and Researchscape International, a personalized experience results in an overall better customer experience (CX). This sixth edition of the study surveyed 314 marketing professionals...