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Joe Pulizzi’s The Tilt is a weekly Friday newsletter about meaning, ownership, freedom, AI, and building something real on your terms.
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Search is Changing, But Content Entrepreneurs Should Still Take Google Seriously
Search is changing and other platforms may attract search traffic, but that doesn’t mean you can stop optimizing your content for Google. At CEX, iPullRank’s Mike King explains how.
Content Marketing Turns Into Content Business for Father-Son ‘Costco Guys’
Father A.J. Befumo abandons his mortgage content marketing in favor of filming with his son at Costco, and a content business is born.
Go for Paid Subscribers
At CEX, Simon Owens, a newsletter creator who has a successful subscription model and interviewed hundreds of media entrepreneurs who do, too, shared five things to do when launching a subscription-based revenue stream.