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Smart is Sexy: Will New Ad Campaign Hit Its Target?
The cartoonish graphic is clean, colorful and simple: A young girl curls up on a park bench to scan the top headlines on her tablet while an assumedly older, bespectacled man sitting next to her is riveted to the local print newspaper he holds up to his face. Anchored...
iManage Announces Integrated Support for Adobe Acrobat
iManage, Inc., a provider of collaborative content management software for enterprises, has announced fully integrated support for Adobe Acrobat within the iManage WorkSite suite. The new functionality allows users to open and save PDF documents directly to an iManage...
Video Popularity Still on the Rise: Opportunities for Publishers
Digital advertising has become a mainstay among marketers over the past several years, as the popularity of smartphones has achieved critical mass and consumers are increasingly tethered to their devices. But static content isn’t enough to capture attention or...