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the tilt newsletter
The Tilt by Joe Pulizzi

Build something that belongs to you.

Joe Pulizzi’s The Tilt is a weekly Friday newsletter about meaning, ownership, freedom, AI, and building something real on your terms.

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The Future Is Now: Performance-Driven Content

Performance-driven content sets up content for success by creating a framework for improvement and effective planning. Investment in content is predicated on how well it performs vis-a-vis business objectives and the needs of a consumer. So setting up a consistent,...

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4 Companies to Watch in 2020

We cover many companies throughout the year, and not all of them make it to the EContent 100 list. But that doesn't make what they’re doing any less interesting—or important. That’s why, each year, we like to spotlight a few companies that we think...

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