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Joe Pulizzi’s The Tilt is a weekly Friday newsletter about meaning, ownership, freedom, AI, and building something real on your terms.

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Considering Localization Effectiveness for the Global Platform Economy

The global platform economy is one of the major powerhouses for digital innovation and transformation. Needless to say that most people go at least once a day to a platform where they can share, buy, or learn. E-commerce, travel, business intelligence, or online...

To Use, Own, or Rent a DMP: What Are The Cost-Benefit Considerations?

With all the recent changes in data regulations and limitations to the exporting of data from walled gardens, advertisers are taking a look at their tech stacks and evaluating how many partners they have and how much it all costs.Data Management Platforms (DMPs),...

The Myth of Enterprise Content Strategy

We all want to believe in happy endings. True love conquers all in the movies, just as every book comes to a logical conclusion. We carry these ideals into our work. This website will be better than the last one. This CMS will centralize our content. We will finally...