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Joe Pulizzi’s The Tilt is a weekly Friday newsletter about meaning, ownership, freedom, AI, and building something real on your terms.

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When Lucasfilm didn’t create a great CGI of Luke Skywalker, YouTuber Shamook did. Then, Lucasfilm made him an offer he didn’t refuse.

New content entrepreneur research reveals the characteristics of successful content creators and what they do differently in their content business.

Matt Hobbs found huge success on TikTok with Puppy Songs, but this content entrepreneur prefers to connect on Instagram