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Recently, I was trying to explain what I do for a living to a new friend and he asked, "So is digital content just, like, everything on the internet?" I thought about it for a split second before saying, "Yeah, pretty much." That is to say, the digital content...
ClearStory Systems announced on December 1, 2008 that it has been acquired, in whole, by The FeedRoom. A leading provider of online video solutions for media companies, corporations and government agencies, The FeedRoom bought--for an undisclosed sum--ClearStory...
Across the board, advertisers are demanding greater transparency and a cleaned-up digital media supply chain. According to eMarketer’s principal analyst Jillian Ryan, quoted in an eMarketer article from June, “transparency and control” have been...