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Infotrieve Acquires LabVelocity

Infotrieve, Inc., a provider of on-demand delivery of scientific, technical, and medical (STM) information and integrated information management solutions, has purchased life sciences information management software and...

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Stopping Churn Before It Starts

When it comes to mobile, the advantages of offering the appropriate marketing and messaging at the appropriate point in the funnel can be massive. Indeed, research shows that sending targeted messages tailored to a specific...

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Overcoming Monetization Mountain

Uncertainties around monetization remain among the most significant and challenging for content creators to overcome. Understanding the scale and complexity of those issues is critical for anyone operating in content creation...

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Geolocation: Then and Now

Gone are the days when location, location, location applied only to brick-and-mortar businesses. Location has played an increasingly important role in the virtual world, with personalization steering the customer experience...

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