Investments in US creator economy startups are down 16% in the third quarter over the same time last year to $253.1M, according to The Information’s Creato Economy Database. The top five categories are crypto, creator services, AI, music, and creator platforms. [The Information]
Tilt Take: Nothing to worry about. These big investors probably weren’t considering your content business but rather the services and platforms you might use. Stay focused on growing your audience, not investors.