Of the 400-plus creators surveyed for the newly released The Ultimate Creator Guide, 74.1% say they’re eager to integrate AI into their content. Among the benefits, 16.5% say enhanced creativity and 14.6% say better content quality. [The Influencer Marketing Factory]



Tilt Take: A note for the 14.6% who say generative AI will produce better content quality: We hope your expert knowledge is far better than your ability to write. Otherwise, content entrepreneurship may be a tough haul.