Among the advice of what you don’t have to do to make it in the creator economy: You don’t have to make it about you. “It’s about your audience … Your success will be determined by the value you create for others, not the details you reveal about yourself.” (Josh Spector)
Tilt Take:
The influencer category can make the content creator category seem limited. But you don’t have to be a personal influencer to have a successful content business.