SiriusXM launched the TikTok channel. It’s like “a radio version of the platform’s For You Page.” Creators will share music and the stories behind those trends. The channel will include a show from TikTok DJs who will simulcast on the satellite radio network and TikTok. (SiriusXM)
Tilt Take: Though only a few TikTok creators will be on the station, others can listen in and develop trending musical content that could attract SiriusXM listeners to their channels. (We’re also curious how music creators are being compensated for this syndication-like content.)
