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Programmatic Advertising: The Tools, Tips, and Tricks of the Trade

Data Fuels the MachineProgrammatic offers the potential to reach the right person at the right time for both branding and direct response objectives, but none of that can happen without data. Data is so integral to programmatic that not having a solid chunk of it can...

The Problem With Outsourcing Product Documentation Overseas

India is fast becoming a global content factory. Its affordable, educated, English-speaking population makes the country a magnet for cost-conscious corporations looking to save money on content creation. Indian content factories can oftentimes crank out content...

New England Journal of Medicine Available via EBSCOhost

EBSCO Publishing (EBSCO) has signed a new agreement with the New England Journal of Medicine to make the journal's content available via MEDLINE with Full Text on the EBSCOhost platform. Full-text coverage of the New England Journal of Medicine will extend back to...