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Four Keys to Global Content Marketing Success

Content marketing is the engine that drives online marketing success. It’s the linchpin that impacts most aspects of internet marketing: SEO, social media promotion, enewsletters, and online conversions. And it’s why many companies spend 25% or more of...

Oxford University Press and HighWire Press Announce Agreement

Oxford Journals, a division of Oxford University Press (OUP) has signed an agreement for Stanford University's HighWire Press to host its entire journals collection, beginning January 2005. Through this partnership OUP and HighWire aim to develop a leading online...

Fashion Forward: Digital Opportunities and Disruption

I could spend hours looking at images of couture gowns, fashion shows, and the latest luxe shoes and handbags. Since an "It" bag can easily set you back $12,000, and there's a months-long waiting list, I'm unlikely to ever own one of these items. But the world of high...