Meaning. Ownership. Freedom. Every Friday.
Build something that belongs to you.
Joe Pulizzi’s The Tilt is a weekly Friday newsletter about meaning, ownership, freedom, AI, and building something real on your terms.
New subscribers get my book, Burn the Playbook, for free.
Why Campaign-Led Brands Need an Always-On Content Marketing Strategy
The campaign will always be a major part of a company's strategy in both B2B and B2C marketing. With a history of being short-term, one-way push marketing initiatives, campaigns can be very effective in driving sales and are easily measured for ROI. Campaigns also...
Lionbridge Completes Acquisition of Bowne Global Solutions
Lionbridge Technologies, Inc., a provider of globalization and offshoring services, has announced the completion of its acquisition of Bowne Global Solutions, a division of Bowne & Co., Inc. Both Lionbridge and Bowne Global Solutions provide globalization services...
Content Marketing Best Practices From Online Influencers
As of July 1, Jeff Haden's June 8, 2015, LinkedIn post, "7 Things Employees Wish They Could Tell Their Bosses," had grown to about 481,000 views, more than 1,800 likes, and 307 comments. Haden, a ghostwriter and speaker, is a LinkedIn Influencer. Similar to other...