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AI and the Connected World: How Linguistic AI Solves Translation for Global Brands
Every good “lost in translation” story starts with a bad, rather inaccurate, pronunciation, interpretation, or understanding of the language. For many of us, this experience is personal. Whether it’s traveling or moving to a new country for work or...
Why Campaign-Led Brands Need an Always-On Content Marketing Strategy
The campaign will always be a major part of a company's strategy in both B2B and B2C marketing. With a history of being short-term, one-way push marketing initiatives, campaigns can be very effective in driving sales and are easily measured for ROI. Campaigns also...
Content Marketing Best Practices From Online Influencers
As of July 1, Jeff Haden's June 8, 2015, LinkedIn post, "7 Things Employees Wish They Could Tell Their Bosses," had grown to about 481,000 views, more than 1,800 likes, and 307 comments. Haden, a ghostwriter and speaker, is a LinkedIn Influencer. Similar to other...