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Joe Pulizzi’s The Tilt is a weekly Friday newsletter about meaning, ownership, freedom, AI, and building something real on your terms.

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Marketing Malpractice: What You Need to Know

In my homeland of Australia, there's been a recent crackdown on SEOs and digital marketing agencies that have been ripping off businesses. And in the near future, I believe this will be a global issue that all SEO consultants will have to contend with I call this...

Capitalizing on Seasonal Content Strategies that Will Drive Brand Awareness

Pumpkin spice has hit the market—and love it or not, we can all agree that it is creating a marketing buzz. A Nielsen study found that one in three people picked up a pumpkin-flavored product between the fall season and Christmas—that includes everything...

Can Machine Learning Help Fight Fake News?

It’s 2017, and everyone is wrestling with fake news. Given the wide-ranging nature of artificial intelligence (AI) use cases, it is only natural to ask whether machine learning can help us combat fake news. It should be fairly simple to build ourselves a...