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Should Public Records Be Part of Your Digital Marketing Strategy?
Public records are documents and records that relate to actions managed by various government offices and agencies. This may include applications, memos, meeting minutes, voting records, applications, real estate records, court records kept at the federal, state,...
Addressing the Challenges of Social Media in a Global Market
The More Things Change, The More They Stay the SameAlan Guinn is managing director of The Guinn Consultancy Group, based in Bristol, Tenn. "Social media and the rapid response of it brings home the differences in communication across various groups of people," says...
Podcasting Needs Version 2.0
I say this with love: Podcasting needs an upgrade. As one of the very earliest listeners to this on-demand audio format, I remain devoted to it and heartened by its overdue mainstreaming. At the same time, I am struck by the lack of genuine innovation around its...