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When Is It Time for a Translation Management System?
For global organizations, aiming to connect with international audiences, it's critical to communicate with them in their native language, making translation services a necessary expense. However, translating content isn't as simple as swapping words from one language...
Adlucent Report Reveals Younger Generations See Personalization as a Requirement
Adlucent, an integrated digital marketing and analytics agency, released the results of its recent consumer survey, “Personalize-To-Play: The Next Generations’ Digital Marketing Sentiment Report.” Adlucent’s survey of 900 U.S. consumers aged...
Gladly Introduces In-App Chat, JetBlue Among First to Launch New Customer Service Contact Channel
Gladly, the company making customer service radically personal, today announced a new capability that allows companies to offer live chat from within their branded mobile applications. With this feature, consumers can now chat with customer support teams right from...