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Adlucent Report Reveals Younger Generations See Personalization as a Requirement

Adlucent, an integrated digital marketing and analytics agency, released the results of its recent consumer survey, “Personalize-To-Play: The Next Generations’ Digital Marketing Sentiment Report.” Adlucent’s survey of 900 U.S. consumers aged...

Gladly Introduces In-App Chat, JetBlue Among First to Launch New Customer Service Contact Channel

Gladly, the company making customer service radically personal, today announced a new capability that allows companies to offer live chat from within their branded mobile applications. With this feature, consumers can now chat with customer support teams right from...

Sameer Shariff, Founder & CEO of Impelsys discusses Leveraging Technology to Push Frontiers of Academic Publishing

Leveraging Technology to Push Frontiers of Academic PublishingAcademic publishing is now facing new kinds of challenges leading to shrinking revenues, like crowd knowledge sourcing which brought about free access to information and technologies have started putting up...