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How to Spot Influencer Fraud: Five Red Flags
Influencer marketing can seem like the wild west—a society without law and order filled cavalier personalities and epic standoffs between brand and influencer. The negative headlines surrounding influencer marketing, which range from fake followers and...
Georgios Papadopoulos, Founder and CEO of Atypon, Discusses What Publishers Want Most from their Publishing Platform.
Atypon is the largest technology company in the scholarly and professional publishing industry, and our online publishing platform, Literatum, is the most widely used.Literatum has been in continuous development for over 20 years. That’s given us time to...
Gal Oron, Zoomin CEO and Joe Gelb, Zoomin President & Head of Business Development Discuss Leveraging Your Product Content to Ensure Success
Zoomin helps organizations deliver content on-demand, across all customer touchpoints, quickly, easily and precisely. Zoomin’s next generation publishing platform enables your customers to instantly zoom into the precise content they need, when and where they...